The company was founded in 1993 in St. Petersburg and was originally called " Electronic systems"Alcotel". On June 1, 2004, the company introduced a new brand of electronics intended for the general consumer. Thus, the TM teXet brand replaced the Alkotel Electronic Systems brand. New ambitious steps by the company, which persistently promotes its products on the market, required the abandonment of the old brand.

Texet regularly introduces high-tech devices to the market, using innovative techniques. High demands on product quality at the best prices - this is the motto of the company’s employees.

Is texet a good company?

To answer this question impartially, it is enough to give the following example.

The first products that were introduced to the market under the teXet brand were wired and wireless DECT phones. They were assembled by OEMs from China. And in the same year, the official website of the teXet company was announced.

The entry into 2005 was marked by the company's decision to begin a comprehensive enrichment of its product range. Texet's expansion of production by including MP3 players in its product line was a very successful marketing step. So, today, this particular product is the most popular and sold in Russian Federation.

A little later, the texet company included other products in production. Among them are GPS navigators, which began to be produced in 2009, and mobile phones, the production of which began in 2010.

What is teXet today?

Currently, texet's products include the production of phones, e-books, tablet computers, players, video recorders, GPS navigators, and digital photo frames. The range of phones includes both DECT phones and smartphones. It must be emphasized that DECT phones are still the company's key products. DECT phones come in a wide variety of models. The models are famous for their functionality and stylish design, capable of satisfying the most sophisticated taste. Therefore, it is not surprising that these product lines still lead the company's overall sales.

teXet is a manufacturing company whose success was predetermined

The reasonable and balanced policy of the company's management led to well-deserved success. Today the phrase: texet-manufacturer, country Russia is known to a huge number of consumers in Russia, Ukraine, Belarus, Kazakhstan, Kyrgyzstan, and Uzbekistan. The brand's products are sold through the largest federal networks, such as Eldorado, Euroset, Tekhnosila, as well as online stores.

Many times the company's products have received prestigious awards and prizes.

Fundamental aspects of teXet company policy:

• application of modern technologies;
• flexible prices;
• recognizable corporate style;
• reliability;
• encouraging new ideas.

The multi-product basket is a unique feature of the company, which provides great advantages over competitors. Product leadership can be easily confirmed by statistics of the modern market for a given product line. Thus, the teXet brand is among the top three in such product categories as: e-books, accounting for 20% of sales in the Russian Federation, video recorders - with 14%, MP3 players - with 24%, digital photo frames - with 13%. Agree, the results are impressive!

Main directions

teXet, the production of which began with conventional telephone equipment, is currently represented in the following areas:

• DECT radiotelephones;
• wired telephones;
• Cell phones;
• smartphones;
• MP3 players;
• digital photoframes;
• e-books equipped with TFT and E-Ink displays running on Android OS;
• tablet computers;
• GPS navigators;
• Video recorders;
• radar detectors;
• wide range of accessories.

Deserved success is the result of the main and defining feature of the company - the policy of improving the quality system, without which it is impossible to conquer the modern market. teXet actively cooperates on a contract basis with the best factories, and the company's partners are only the largest manufacturers operating in the markets of Western Europe and the USA. All products go through a full customization cycle, which is a series of steps from writing special software to special preparation of the design of each model and its packaging. All products are subject to strict control and detection of defects at the development stage at the production site in St. Petersburg. Inspection and testing are carried out in accordance with international standards. After introducing a product to the market, teXet continues to improve it. There is its own service department, which monitors customer requests on a daily basis; it also regularly updates software for all, without exception, released devices. This is one of the few Russian companies that pay constant attention to quality control and are able to provide consumers with high-quality and complete service support.

The company has a developed distribution system: Euroset, M.Video, the DNS Digital Supermarket network, Eldorado, Yulmart, Tekhnosila, Svyaznoy. teXet products are sold in the CIS countries: Ukraine, Belarus, Kazakhstan, Kyrgyzstan, Uzbekistan through official representatives. In 2012, a project was launched to create our own mono-brand network. Then the first teXet brand stores were opened in St. Petersburg.

The headquarters of the teXet company is located in St. Petersburg, Russia.

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Dmitry Mezentsev

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Gadget manufacturers

The teXet company is a brand of consumer electronics from the Russian Federation. It belongs to another large company - the manufacturer of Alkotel systems. Previously called Alkotel. The headquarters is located in St. Petersburg. The company was founded in 1993. Its creation is associated with the name of Alexander Korolkov, now the general director of the company (and also an exemplary family man). Born in 1958. After graduating from the Electrical Engineering University in the 80s, he got a job in his specialty (senior engineer). Following this, Alexander managed to climb the career ladder - he became the head of the Kirov Plant, one of the largest enterprises in St. Petersburg with a rich history dating back to the 19th century. In the post-war period, the production association was awarded a number of orders.

At the end of the 80s, Alexander became the chairman of one of the first Soviet scientific and production cooperatives. It was Inpress. It is no secret that it was cooperatives that were then the creators of the overwhelming majority of consumer goods, and therefore this leadership position gave Korolkov invaluable experience, which was later useful to him for the main work of his life. Three years later he becomes director of Linpress.

1993 was marked by an important event: Alexander heads the Alkotel ES. In 2004, the modern company teXet was founded. From the very beginning, cordless radiotelephones have been produced under this brand. Next summer, the company decides to expand its product range by releasing several models of portable music players. Very soon the volume of goods produced was increased more than eightfold.

Four years later, new products were introduced including digital photoframes and GPS navigators. At the end of spring 2010, the first mobile device. The company decided to focus on the then popular “” phones with large buttons and large fonts, specially designed for older people.

By 2011, readers, video recorders and tablets for Android control. The following year, an important event took place for the entire brand as a whole: a company division was opened in Moscow, branded stores in St. Petersburg and a representative office in the Czech Republic. In addition, the company's official website has been updated and online sales have been launched. By the end of 2012, teXet was one of the top 3 leaders in the Russian market for the production of consumer electronics - DVRs, e-books, cordless phones, MP3 players, and so on.

One of the most honored, as well as the very first, areas of activity of teXet remain wireless radiotelephones and wired telephones. At the end of 2012, the company became No. 2 in the market of devices manufactured using DECT technology. The following year, the company began producing models with non-standard designs. For example, the RETRO DECT series attracted significant attention, as part of which the most striking new products in the world were released landlines 2013. The TX-D7955A has become a combination High Quality and original design approach. The stationary device is made in the style of rotary telephones, which were popular in the early to mid-20th century, and are now falling out of use.

For example, in the Soviet Union, 5-wire rotary dialers were initially common, but later they were replaced by an improved 3-wire design. The TX-D7955A model is styled exactly like this device. It is offered in 3 color variations, including traditional white and black solutions. The original pistachio-colored model is presented only in . What is noteworthy: this phone is ideal for any room, regardless of its interior.

Retro trends have been complemented by more fashionable elements, and therefore the device will be appropriate everywhere. The new product is easy to use. In the middle of the “rotary dialer” there is a monitor equipped with a bright backlight and a keyboard. Functional touch buttons are placed quite conveniently; There are five of them in total. The shape of the tube is ergonomic and comfortable in size. Overall the structure is strong and stable.

The TX-D7955A is a very feature-rich phone. Besides standard set functions (backlight, clock, alarm clock, speakerphone, repeating last dialed numbers, economy mode, and so on), there are others additional functions. Up to five handsets can be connected to one telephone unit. The device is equipped with an answering machine (maximum recording duration is fourteen minutes). The notebook and menu are in Russian. Inner memory can hold up to fifty contacts. Support for thirty numbers is also provided.

Another bright and original new product of 2013 was the TX-D9105A radiotelephone. It can work up to ten hours in talk mode, and up to one hundred hours in standby mode. There are backlit buttons and display, alarm clock, speakerphone, address book for one hundred numbers, conference calling and intercom function, Caller ID support and answering machine. However main feature The device lies in its design: the base station is made in the shape of a dish with curved edges.

In 2005, the production of MP3 players began. Five years later, Texet was in second place in terms of sales of such equipment. This industry has developed rapidly. By 2011, seventeen new mp3 players had already been released, and thirteen more the following year. Among the devices there were those that worked on Android based. In addition, the manufacturer took care of developing small models weighing no more than fifteen grams, and bright youth options.

An example of an excellent compact device is the T-139 MP3 player. It is equipped with all the most necessary functions, and also features high-quality sound and an ultra-modern hi-tech design. This player does not have a display, only a joystick. However, the lack of a screen is compensated by indicator lights. The player weighs only fifteen grams and supports the most popular audio formats. The volume of built-in memory is 4 gigabytes.

In 2012, Texet set out to release the thinnest digital photo frame in the world. Its thickness was only three millimeters. In the fall of next year, another equally interesting model with a huge 17.3-inch screen appeared on the shelves. In general, it should be noted that the range of frames is quite wide, and the minimum display diagonal is 7 inches.

The company is also known as a manufacturer of GPS devices. The first such device appeared on the market in 2009. It was the TN-510 model - a navigator on Windows based CE with 4.3-inch display diagonal. In 2010, the company began producing equipment with support for the Bluetooth module, and also increased the screen resolution. Later, navigators with a radio, video camera, and so on appeared.

A new product on the market of car GPS devices is the TN-550A model. This was the first navigator in the Russian Federation based on the latest version of Android at that time. It was equipped with all the main functions of a tablet, as well as a 5-inch high-resolution display, powerful processor with a frequency of 800 megahertz, 4 gigabytes of built-in and 256 megabytes random access memory. It came with a 4 GB memory card as a gift. The navigator also had a built-in Wi-Fi module. The navigator body was only twelve millimeters thick.

Especially for this device (and its version operating system) the CityGuide 5 application was adapted, as well as the Russian Navitel map (with more than 130 thousand settlements). In addition, the user gained access to many Google applications Market. This device marked a new milestone in the company's production of GPS navigators.

Subsequently, teXet focused mainly on multi-functionality. For example, from the TN-610 Voice HD device it was possible to make calls and access the international “web”.

At the end of spring 2010, the first mobile phone under the teXet brand appeared. It was a “granny phone” - model TM-B100. The positioning of this device seemed completely clear: it was designed for elderly people who most likely have vision problems. At that time, its main competitor was the company’s “granny phones.” The phone was made in a traditional monoblock design. It was a very ordinary device with large buttons and excellent build quality. He weighed only eighty grams. The battery compartment cover was placed on the back of the phone, and the manufacturer placed an LED flashlight on the top end. By the way, the device received signals excellently.

By 2011, the company undertakes to develop a new industry - mobile phones with support for two SIM cards. In addition, she is working on creating devices with protection from dust and moisture. Around the same time, constant deliveries of the company’s phones to the Big Three operators began -, and.

Next year, a mobile device with four SIM cards will appear. The model is called TM-420. It is equipped with a powerful audio processor from Yamaha. SIM cards are processed in standby mode. Thanks to the presence of proprietary sound and support for various audio formats, it turned out that the phone can be used as a full-fledged MP3 player. The device was made in the form of a classic candy bar. The 2.4-inch display had a resolution of 320 x 240 pixels. Support for Bluetooth, WAP and GPRS was provided. The battery had a capacity of 1100 mAh.

One of the most famous devices protected from moisture and dust is the smart phone model TM-3204R. It ran on a dual-core processor and Android OS. The amount of RAM was 768 megabytes. The screen diagonal was small (only 3.2 inches), and its resolution was low. However, the phone was designed for use in extreme conditions, and therefore such parameters were not needed. It had dense rubber inserts along the edges. All connectors were reliably protected with strong plugs. In other words, the manufacturer did everything possible to make the phone strong and durable. However, its main feature was precisely its water resistance: the device could be immersed in water to a depth of one meter (albeit for a short period), and was also reliably protected from dirt and dust. The device was quite weighty and massive.

In 2011, teXet began producing e-books with screens made using TFT technology. This has significantly increased the number of functional features of the readers, because now they have support for video playback.

At the end of the same year, devices based on Android systems. In the fall of 2012, the company introduced the first e-reader on the Russian market with a 4.3-inch E-Ink screen. Subsequently, the diagonal increases to 8 inches, and the reader itself receives support for the Wi-Fi module.

In February 2011, sales of the company's tablets running Android OS began. The manufactured equipment received all the most necessary pre-installed programs, including applications of well-known social networks. By the end of 2012, the company became the leading manufacturer of tablet computers in its price category. This industry is developing even more rapidly next year. Earlier, the company also presented a model of its first compact car DVR.

The company is the winner of a number of awards. In particular, prizes were awarded to a multimedia player, a TN-500 navigator, a DECT Colombo radiotelephone, and so on. Most of the products, as before, belong to the budget class of devices. In practice, this means that the company’s equipment is much cheaper than imported analogues.

The teXet trademark belongs to the Alkotel Electronic Systems company, which has 27 years of experience as a developer and manufacturer in the Russian telecommunications market. Producing high-tech devices, Alkotel uses innovative techniques, places high demands on the quality of products and offers the best prices.

2004 is the year the teXet brand was created. Since then, the corporate identity modern technologies, price attractiveness and reliability are fundamental aspects of the company's policy. CJSC Electronic Systems Alkotel is constantly expanding its product portfolio and introducing new product categories to the market. Having started with the production of telephone equipment, today the teXet brand is represented in eleven directions:

• Tablet computers
• Smartphones
• Smart watch X-Watch
• Cell phones
• Portable audio
• Autoelectronics
• E-books
• Phones for home and office
• Home video surveillance
• digital photoframes
• Accessories

The multi-product basket is an advantageous feature of the company that sets Alkotel Electronic Systems apart from its competitors. Product leadership is confirmed by market statistics. At the end of the anniversary year 2014, teXet entered the TOP 5 tablet suppliers in Russia (data from the international analytical agency IDC), and also took leading positions in product categories: e-books (Russian market share 18%), MP3 players (27%), digital photo frames (51%).

Headquarters of ZAO Electronic Systems Alkotel, St. Petersburg

The main and defining feature of the company is the continuous improvement of the quality system. teXet cooperates on a contract basis only with the best factories, choosing as partners the largest manufacturers who manufacture equipment for Western Europe and the USA. At the stage of development and preparation for mass production, each new product goes through a full customization cycle (from writing special software to preparing product design and packaging). In accordance with international standards, all devices are subject to strict inspections and tests during the development stage at the Alkotel production site in St. Petersburg. After introducing a product to the market, the company does not stop improving it. Our own service department monitors customer requests on a daily basis and regularly updates software for released devices. Alkotel is one of the few Russian companies that pays increased attention to quality control and provides users with full service support.

CJSC Electronic Systems Alkotel has a developed distribution system - partnership agreements have been signed with federal networks: Euroset, M.Video, the DNS Digital Supermarket network, Eldorado, Yulmart, Tekhnosila, Svyaznoy. In addition, teXet products have official representatives in the CIS countries (Ukraine, Belarus, Kazakhstan, Kyrgyzstan, Uzbekistan). In 2012, the company launched a project to create its own mono-brand network; the first teXet brand stores have already been opened in St. Petersburg, and are planned in other cities with a population of over a million.

Bringing the Best Together - Offering the Best Together is the brand's motto, which is brought to life by a close-knit team of teXet professionals. By implementing new projects and ideas every day, the company’s specialists strive to ensure that users receive maximum comfort from teXet products.